The work below spans lead qualification, paid advertising and AI-driven follow-up: the same discipline, applied to different businesses. New campaign write-ups with ad spend and appointment numbers land here as they complete.
01
Lead Qualification & Follow-Up
Turning inbound enquiries into a measurable sales pipeline.
IQ Holding limited was selling cars faster than its back office could keep up. Stock lived in a spreadsheet, buyers arrived through WhatsApp at all hours, and the same vehicle had to be re-listed by hand on every marketplace. We built one inventory record that publishes itself everywhere, an AI qualifier that reads inbound enquiries and hands the sales team only the buyers worth calling, and automated follow-up so no serious enquiry goes cold because a Saturday got busy.
- One inventory record syncing to every listing channel
- AI qualification on inbound enquiries
- Automated follow-up and a live sales dashboard
The dealership's stock, enquiries and follow-up now run through one system instead of three people's memory.
IQ Holding limited · Car dealership · Nairobi, Kenya
02
Meta Ads & Lead Generation
Turning ad spend into an enquiry pipeline a law firm could actually measure.
Clifford Chance wanted to be in front of the right audience, but spend on its own does not tell you who is actually interested. We built and ran the Meta ad campaigns end to end: targeting, creative and daily optimization, so every dollar spent was pointed at the audience worth reaching instead of a broad guess.
- Meta campaigns built and managed end to end
- Targeting refined against real engagement, not assumptions
- Creative rotated on performance, not on a fixed schedule
The campaigns run in their own ad account, in their name, and stay theirs.
Clifford Chance · Law firm · London, United Kingdom
03
Lead Generation & AI Voice Receptionist
Meta leads that get called before the trail goes cold.
DHL Bonn needed a way to turn inbound interest into real conversations without adding headcount. We built the Meta ad campaigns, then an AI voice receptionist and a custom CRM to sit underneath it: every lead gets called automatically, the receptionist works out real intent, and everything that qualifies lands in the CRM so the sales team knows exactly who to call and why.
- Meta ad campaigns built and managed for a steady lead flow
- AI voice receptionist calling every lead automatically
- Custom CRM handing the sales team a ready queue, not a raw list
Every lead gets a first call within minutes, whether or not anyone is at a desk.
DHL · Logistics · Bonn, Germany